Optimize App Store metadata
App Store titles, descriptions, and keywords — preparation within the release workflow.
App Store metadata — title, subtitle, description, keywords — influences discoverability and conversion. It is part of release preparation, not separate ASO work.
Metadata per locale
Each market has its own metadata. HyperRelease links content to project locales to ensure no market is forgotten.
Consistency with the release
A release that adds a major feature should update metadata to reflect it. Integrating ASO into the release checklist avoids omissions.
Propagation to App Store Connect
HyperRelease guides metadata propagation to App Store Connect alongside version notes.
In summary
Metadata is not a detail — it is the storefront for your release on the App Store.
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App Store locales
HyperRelease documentation
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Prepare an Android release on the Play Store
Publish on Google Play — tracks, rollout, and coordination with HyperRelease.